increase in organic traffic, year-on-year
increase in goal conversions, year-on-year
increase in PPC traffic, year-on-year
Before engaging First Internet, Gaskells had limited online visibility, both regionally and nationally, which meant few enquiries were being delivered through the website.
We designed and built a new website to provide a stronger, more logical, information architecture.
We expanded page content on both existing and new pages and optimised this content in order to target the right search terms. We also created a sturdy paid digital media campaign, which quickly delivered a higher than industry average conversion rate (12%).
"From the onset, First Internet provided a first class service and with the benefit of our designated account manager, who was on hand every step of the way, we ended up with a product which has been extremely well received by our customers. Their professionalism, creativity and knowledge really does do the team proud and I would have no hesitation in recommending them to business users. "
Denise Banks - Commercial Director , Gaskells Waste