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November 2016

What is the outlook for online marketing on Black Friday?


Black Friday – the fourth Friday in November – comes the day after the US holiday of Thanksgiving and traditionally marks a surge in high street Christmas shopping, with the corresponding event of Cyber Monday marking a red-letter date for online marketing after the same weekend. Despite being an American holiday, in recent years more… more »

3 alternatives to Vine as Twitter kills its micro-video app


Twitter users were taken by surprise in recent days with the news that Twitter’s Vine micro-video app is being ‘shuttered’ – a polite way of saying killed off – so if short looping videos are crucial to your strategy, or even if you just like playing around with them, what are the most mainstream alternatives… more »