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Privacy Policy

Privacy Policy

Last updated: 2026

First Internet respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use and protect your information when you interact with our website or services.

We comply with all applicable data protection legislation, including:

  • UK GDPR
  • Data Protection Act 2018

We are registered with the Information Commissioner’s Office (ICO).

1. Who We Are

First Internet Marketing Ltd
Company No: 03909773
Registered Office: 116a Ashley Road, Hale, Cheshire, WA14 2UN

For the purposes of data protection law, we are the Data Controller of your personal data.

If you have any questions, contact:
📧 [email protected]

2. What Data We Collect

We may collect and process the following personal data:

Information you provide directly:

  • Name
  • Email address
  • Phone number
  • Company details
  • Any information submitted via forms, emails, calls or meetings

Information collected automatically:

  • IP address
  • Browser type and device information
  • Pages visited and time spent on site
  • Referral sources and search terms
  • Website interactions (clicks, downloads, navigation paths)

3. How We Collect Data

We collect data through:

  • Website forms
  • Email and telephone communication
  • Face-to-face interactions
  • Cookies and tracking technologies
  • Third-party tools (e.g. analytics platforms)
  • Networking (e.g. business cards)
  • Purchased marketing lists from reputable providers (where permitted)

4. How We Use Your Data

We use your personal data to:

  • Respond to enquiries and provide services
  • Deliver SEO, web, social and marketing services
  • Send marketing communications (where permitted)
  • Improve our website, services and user experience
  • Analyse usage and performance
  • Manage client relationships

We rely on the following lawful bases:

  • Legitimate interests (business development, service delivery)
  • Consent (for certain marketing activities)
  • Contractual necessity (where you are a client)
  • Legal obligation

5. Marketing Communications

You may receive marketing communications from us if:

  • You have requested information; or
  • You are an existing client; or
  • You have opted in to receive communications

You can opt out at any time via:

  • The unsubscribe link in emails
  • Contacting us directly

Please note:
If you are a client, we may still send service-related communications.

6. Data Sharing

We do not sell your personal data.

We may share data with:

  • Trusted service providers (e.g. hosting, CRM, analytics tools)
  • Professional advisers
  • Regulators or authorities where required by law

All third parties are required to respect the security of your data.

7. International Transfers

Where data is transferred outside the UK, we ensure appropriate safeguards are in place, such as:

  • Adequacy regulations; or
  • Standard contractual clauses

8. Data Retention

We retain personal data only as long as necessary.

We regularly:

  • Review retention periods
  • Delete or anonymise data no longer required
  • Update outdated information

9. Data Security

We take appropriate technical and organisational measures to protect your data, including:

  • Secure systems and access controls
  • Encryption (e.g. SSL/TLS)
  • Staff training and confidentiality obligations

However, no system is completely secure, and we cannot guarantee absolute security.

10. Your Rights

Under UK GDPR, you have the right to:

  • Access your personal data
  • Correct inaccurate data
  • Request deletion (“right to be forgotten”)
  • Restrict or object to processing
  • Data portability
  • Withdraw consent at any time

To exercise your rights, contact:
📧 [email protected]

We aim to respond within one month.

You also have the right to complain to the ICO:
https://ico.org.uk

11. Cookies

We use cookies and similar technologies to improve your experience.

Types of cookies we use:

Strictly Necessary Cookies
Required for website functionality (e.g. forms, preferences)

Performance Cookies
Help us understand how visitors use the site (e.g. Google Analytics, Hotjar)

These cookies collect aggregated, anonymous data.

You can manage cookies via your browser settings. Disabling cookies may affect functionality.

12. Third-Party Websites

Our website may include links to third-party websites.

We are not responsible for their content or privacy practices. Please review their policies separately.

13. Social Media

If you contact us via social media, messages may be stored using third-party tools (e.g. Hootsuite).

These messages are treated as personal data and handled securely.

14. Data Breaches

We have procedures in place to deal with suspected data breaches and will notify:

  • You; and/or
  • The ICO

where legally required.

15. Updates to This Policy

We may update this Privacy Policy from time to time.

The latest version will always be available on our website.

Cookie Summary (Simplified)

Cookies are small text files stored on your device.

We use:

  • First-party cookies (set by us)
  • Third-party cookies (e.g. analytics tools)

Examples include:

  • Google Analytics (_ga, _gid)
  • Hotjar tracking cookies
  • Consent management cookies (Optanon)

16. Contact Us

If you have any questions about this Policy or your data:

📧 [email protected]
📍 First Internet Marketing Ltd, 116a Ashley Road, Hale, Cheshire, WA14 2UN