Potential of Mobile Search and Web Design
The information society is even more relevant today, we are constantly accessing web design on the move through our internet-enabled phones. Will we depend more on local search? Perhaps.. however when we are out and about, our search behaviour is different to searching on a desktop as we need access to information quickly. Whether it be a specific location, directions to a restaurant, bar or shop.
The new Google Maps version released this month has enabled cyclists to find their way using mobile search. I believe this will be an invaluable tool for any cyclist who gets lost in the countryside.
Mobile search is also used to compare prices on the high street. We are time poor and this can save us time by cutting out walking from shop to shop.
Amazon and eBay have certainly taken note of mobile search by creating ’search, shop and buy’ and an iPhone app.
What is your most popular mobile search?
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